Mattel gives Ken a modern day makeover

Mattel gives Ken a modern day makeover

  Mattel has given its Ken doll a modern day makeover to make him more relevant to kids today.   Amid growing concern that the 56 year old boyfriend of Barbie really shouldn’t be spending so much time with young children, the toy manufacturer has decided to give him a makeover so that he doesn’t…

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Mattel rolls out a different Barbie Doll for every audience imaginable

Mattel rolls out a different Barbie Doll for every audience imaginable

  Toy manufacturer Mattel has seen its share price soar after announcing plans to produce Barbie dolls that are relevant to every conceivable social group.   The launch of the new range follows two years of declining sales as little girls turn to dressing up as clowns and chasing terrified members of the public instead….

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